REAL-WORLD ENTREPRENEURSHIP SKILLS IN AND OUT OF A CLASSROOM
FOR IMMEDIATE RELEASE: October 15, 2020
While online shopping may have become more of a norm during this pandemic, young adults from F.A.C.T. (Family Awareness and Community Teamwork) of the Oklahoma City Police Department recently gathered at a mall as part of a 9-week long Entrepreneurship Program.
This field trip was not for retail therapy but a challenge to study strategies adopted by retailers to reach their customers. The 18-20-year-olds were placed in an environment they are familiar with but asked to put on the lens of a business owner as they learn entrepreneurial skills.
"We naturally think of and react to marketing and advertising like a consumer," Vincent Lee, one of the program's coaches explained. "But as future business owners, we hope to train these youths to think like an entrepreneur."
The students were asked to observe all aspects of marketing and advertising; from colors to the logo, from store layout to sensory experience, and from signage to staff interaction.
"It was fun to see the students apply their new knowledge of marketing and strategy as they analyzed stores they have been in dozens of times before." Taylor Wood, Volunteer Coordinator of the F.A.C.T Unit observed. "I strongly believe the skills and knowledge they have learned will be beneficial as many of them are transitioning from high school to college or directly to the full-time work force."
Business leaders like CPA and Process Improvement Specialist are also invited to the class to help the students understand the resources needed for the health and growth of their own business.
"The goal of the program is to paint a real-world picture of the business world for our students," Rob Miles, creator of the Thousand Paces Roadmap System and this Entrepreneurship Program said.
"I'm very grateful to be a part of this program. I've taken in a lot of basic and important information that I wish I would've had the chance to learn in high school, like the type of bank accounts we're offered, taxes, investments, savings, budgeting, and taking risk." Abigail G., one of the students shared.
The program will end in a few more weeks with the possibility of helping a handful of students apply the knowledge to actual business ideas these young future entrepreneurs have.
Rob Miles. Founder of Thousand Paces
Thousand Paces helps small businesses and entrepreneurs find and determine their next milestones using their “Roadmap” system. Through this system, they help business owners secure funding for their venture, launch a new company, or navigate the structure of an existing company to overcome the peaks and valleys.
The founder, Rob Miles, realized a blind spot in the banking system and started Thousand Paces to help small businesses navigate the complexities of commercial lending. Rob created the roadmap system to ensure all commercial loans also “fit” in line with the clients’ purpose and budget. It proved to be such a useful tool that it is now used in college classes at USAO, high school level classes with F.A.C.T., and all of Thousand Paces’ clients.
Vincent Lee. Author, Brand Strategist, and Coach
For the past 20 years, Vincent has straddled life and work between Singapore and Oklahoma City. Along the way, he has shown clients on several continents how they can become the master of their brand and move their company into space traditionally taken by huge corporations. As an author of an upcoming book “One Game Changer to Boost Your Business. Use the B.R.A.N.D.™ System to Go Deeper so can you Go Further”, Vincent continues to be a brand evangelist and advocate for his clients, while also devoting his time towards inspiring young minds to uncover and define their brand in life.